When COVID-19 vaccines were in development in late 2020, Johnson & Johnson had the biggest advantage with U.S. consumers. After decades of successful branding of its baby products, the company had established a halo of trust with people across the country. Since the vaccines became available, J&J has also outspent its rivals, Pfizer and Moderna, …
Success in a Crowded Market: Pfizer and the Pandemic READ MORE
The worldwide healthcare industry has been irrevocably changed by the COVID-19 pandemic and healthcare communications have changed along with it; but no one could have predicted at the start of COVID-19 that we’d be struggling with this continuing crisis today. The first cases of the Pandemic were reported in the U.S. in January of 2020. …
The large, in-person networking event is actually off-putting these days, redefined by COVID-19, but networking is still an essential tool to build business and a career. Consider that 80% of all open positions aren’t advertised but instead found through personal connections! According to Korn Ferry, 85% of all positions are actually filled via networking. Pandemic …
